Course Title: SEO for Small Businesses
Award: N/A
Course Duration: 5 wks.
Schedule: Wednesday 19.00 to 21.00hrs
Course Dates: 3rd February 2021 to 10th March 2021
Places Available: max 10 students per class
Fee: €60
* A Covid19 spike and resultant social distance change may cause a tuition fee increase.
Purpose of the Course:
This short course is suitable for those in small businesses or individuals in startups wanting to maximize
their web exposure and grow their business.
Whether you consider yourself, a ‘techie’ or not you will get an opportunity to learn how to optimize your
company website or social media presence. Simple well-structured activities will focus your learning.
Students will be encouraged to collaborate to solve problems and in so doing share their knowledge.
You will learn the basic techniques required to understand how to increase website rankings and traffic.
In addition, you will given case studies to analyse and investigate. With this background, you will soon be
seeing an improvement in SEO results.
Course Content:
Students will receive tuition in the following textile techniques;
- Basic search engine optimization tactics
- Keyword Research, implementation, tools and best practices
- How to get more visibility and exposure online with SEO
- What are the best SEO tools to use
Features of the Course:
- Tuition provided by experienced SEO strategist
- Hands on SEO labs
- Opportunities for collaborative learning
What to bring
- Laptop or any internet connected device
Entry Requirements:
This course is suitable for those with no previous experience in SEO or web analytics.
Application and Enrolment:
Application is by enrolment. Enrolment will take place on the 15th and 22nd Jan. from 6pm to 8pm in
Liberties College. Payment is by cash or cheque made out to the City of Dublin ETB.
Applicants will be required to enrol and pay the full fee, prior to commencement of the course